1- DEEP CLEANSING SHAMPOO

– Essential Preparation for Chemical Procedures.

2- ENZYMETHERAPY (1kg and  150g)

– Volume Reduction with Natural Enzymes.

A safe, effective, and formaldehyde-free treatment.
The perfect straight hair your strands deserve, with health, shine, and safety.

Your journey toward the hair of your dreams starts here. dr.THERAPY Enzymetherapy is an exclusive and revolutionary treatment featuring Brazil’s first enzymatic straightening technology.

It straightens while deeply treating your hair,  all without formaldehyde, harsh chemicals, or risks!

dr.THERAPY Enzymetherapy is perfect for those seeking an effective and safe volume-reducing treatment.
With natural enzymes, it aligns the hair without damage, delivering long-lasting shine and control.

Its organic formula combines bioactive enzymes, amino acids, collagen, silk proteins, and a luxurious blend of natural oils that restore hair health from the inside out.

The result?

Incredibly straight, smooth, nourished, soft, and mirror-shiny hair, and best of all, with natural movement and a silky touch.

dr.THERAPY Enzymetherapy 150g is also recommended for home use, allowing you to achieve professional results safely and easily, a true do-it-yourself straightening experience.

Recommended for

• All hair types: straight, wavy, curly, and coily

• Those who want safe, healthy, and long-lasting straightening

• Professionals who prioritize performance, natural results, and hair health

• Can also be applied at home by a qualified professional

Transformative advantages

• Brazil’s first and only Enzymotherapy

• Professional organic straightening without formaldehyde

• Formula rich in nourishing and reconstructive ingredients

• Up to 20% more yield than common keratin treatments

• No strong odor, no smoke, no discomfort

• Compatible with other hair procedures (perform a strand test)

• Immediate results: smooth, shiny, light, and soft hair

• The straightening treatment loved by Middle Eastern queens — now available for you!

Professional application method

1. Wash hair 2–3 times with dr.THERAPY Deep Cleanisng Shampoo.

2. Blow-dry until about 80% dry.

3. Section hair and apply the Enzymetherapy strand by strand.

4. Let it sit for 50 to 60 minutes.

5. Rinse out about 70% of the product, apply dr.DAILY ESSENTIAL USE  heat protectant, and blow-dry.

6. Flat iron each section 7–10 times at up to 200°C (392°F).

7. Finish as desired.

Special tip

To keep your hair straight, healthy, and vibrant, use the dr.THERAPY Nutrition Mask once a week and protect your strands with the Açaí Oil from the same line.

A revolution in straightening

Technology, performance, and care in every step.

Try dr.THERAPY Enzymetherapy and experience the power of smooth, lightweight hair, without compromising your hair’s health.

Ingredients

Aqua, Cetearyl Alcohol, Cetrimonium Chloride, Behentrimonium Methosulfate, Cetyl Alcohol, Glyceryl Stearate, Stearalkonium Chloride, Dimethicone, PEG-12 Dimethicone, Hydrolyzed Keratin, Hydrolyzed Wheat Protein, Panthenol, Glycerin, Bromelain, Ananas Sativus (Pineapple) Fruit Extract, Vitis Vinifera (Grape) Seed Oil, Cocos Nucifera (Coconut) Oil, Linum Usitatissimum (Flaxseed) Seed Oil, Simmondsia Chinensis (Jojoba) Oil, Ojon Oil, Parfum, Lactic Acid, Benzyl Alcohol, Dehydroacetic Acid.

3-  LIFTING BTX 500 G

– Smart Volume Reduction with Enzymes

dr.THERAPY hair Lifting BTX is a 100% therapeutic and enzymatic treatment, developed with cutting-edge technology to reduce volume, seal the cuticles, and realign the hair.

Its exclusive formula combines a brand of acids with the enzyme Bromelain, a natural catalyst that enhances results and promotes deep regenerative treatment.

Key Features

• Nano Repair Technology for efficient absorption of active ingredients

• Formula enriched with Bromelain (Pineapple Enzyme) among others

• Infused with a blend of premium amino acids, panthenol, and a selection of precious vegetable oils: ojon, coconut, grape seed, flaxseed, and jojoba

• Highly compatible with all hair types

• No strong odor, no smoke. A safe alternative to formaldehyde

Benefits

• Intensive fiber repair with replenishment of amino acids and nutrients

• Volume reduction with a natural touch and three-dimensional shine

• Long-lasting sealing and straightening effect

• Ideal for chemically treated or heat-damaged hair

• Safe and effective, even for frequent professional use

How to Use

1. Analyze the hair to assess type, fiber condition, texture, color, and level of damage.

2. Wash the hair 2 to 3 times with dr.THERAPY Deep Cleansing Shampoo until completely clean and residue-free.

3. Blow-dry about 70% while aligning the strands.

4. Measure approximately 60 grams of product (adjust according to hair length).

5. Using a brush, apply the product half a centimeter from the roots, strand by strand, combing through for even distribution.

6. Let it work for 50 minutes.

7. Rinse out about 70% of the product with water.

8. Towel-dry the hair to remove excess water, then apply dr.DAILY Essential Use Heat Protector.

9. Blow-dry completely, brushing to align the strands.

10. Flat iron fine sections 7 to 10 times each at 200°C (392°F).

11. Finish as desired.

4- SHAMPOO NUTRITION 300 ML

– Nourishing Shampoo for Daily Use

dr.THERAPY Nutrition Shampoo gently cleanses the hair while providing daily nourishment and repair.

Ideal for all hair types, specially those in need of constant care.

This shampoo delivers essential treatment for hair seeking strength, softness, and vitality.

With a physiological pH between 5 and 6.5, its formula is enriched with seaweed extract, macadamia oil, and panthenol, offering gentle cleansing that respects the integrity of the hair while nourishing and helping to restructure the hair fiber.

Recommended for daily use, it is perfect as the first step in professional nutrition, hydration, or reconstruction protocols.

Continuous use results in visibly healthier, stronger hair, protected from external damage and with renewed natural shine.

Benefits

• Balanced cleansing with nourishing action

• Helps restructure damaged hair fibers

• Protects hair from daily stress and environmental aggressors

• Provides softness, strength, and vitality

• Enhances natural shine

• Antioxidant and anti-aging effect for the hair

Recommended Use

Suitable for daily use and compatible with all hair types.

For best results, use in combination with dr.THERAPY entire line.

Ingredients

Aqua (Water), Sodium Lauryl Sulfate, Cocamide DEA, Cocamidopropyl Betaine, Ammonium Lauryl Sulfate, Fragrance, Benzyl Alcohol, Ammonium Chloride, Styrene/Acrylates Copolymer, Disodium EDTA, Chlorphenesin, PEG-150 Distearate, Panthenol, Stearamidopropyl Dimethylamine, Behentrimonium Chloride, Citric Acid, Glycerin, Benzotriazolyl Dodecyl p-Cresol, Red Algae Extract, Hexyl Cinnamal, Polyquaternium-10, Laminaria Saccharina Extract, Isopropyl Alcohol, PEG-90M, Sorbitol, Macadamia Oil, CI 19140 (Yellow 5), Tetrasodium EDTA, Guso Algae Extract, Stearic Acid, CI 16255 (Red 40), CI 28440 (Black).

5- CONDITIONER NUTRITION 300 ML

– Professional Softness and Shine Every Day

dr.THERAPY Nutrition Conditioner was developed for those seeking high-performance nourishing care.

With its lightweight texture and nutrient-rich actives, it provides intense hydration, effortless detangling, and protection against dryness, leaving the hair naturally shiny and silky from the very first use.

Ideal for both salon treatments and long-term home care, it’s perfect for hair that requires daily nourishment and maintenance.

Main Benefits

• Deeply nourishes and hydrates

• Seals the cuticles and promotes intense shine

• Makes detangling easier and helps reduce frizz

• Leaves hair softer, lighter, and protected

• Professional-size bottle (1000ml) for extended use

Recommended For

• Beauty professionals

• Family or long-term home use

• Dull, dry, or chemically treated hair

• Hair that needs daily nourishment and care

How to Use

After washing your hair with dr.THERAPY Nutrition Shampoo, apply the conditioner to damp hair from mid-lengths to ends.

Leave on for 2–3 minutes, then rinse thoroughly.

Ingredients

Aqua (Water), Cetearyl Alcohol, Glycerin, Cocos Nucifera (Coconut) Oil, Ceteareth-20, Fragrance, Cetrimonium Chloride, Hydroxypropyl Starch Phosphate, Benzyl Alcohol, Octadecyl Di-t-Butyl-4-Hydroxyhydrocinnamate, Chlorphenesin, Macadamia Integrifolia Seed Oil, Panthenol, Benzotriazolyl Dodecyl p-Cresol, Disodium EDTA, Red Algae Extract, Hexyl Cinnamal, Laminaria Saccharina Extract, Sorbitol, CI 19140 (Yellow 5), Guso Algae Extract, CI 16255 (Red 40), CI 28440 (Black).

6- NUTRITION MASK

– Intense Nutrition and Deep Nourishing Mask 

Discover the dr.THERAPY Nutrition Mask, the advanced solution for intensive nourishment and deep hydration for dry or damaged hair.

Developed for professional treatments, its exclusive formula combines seaweed extract, hydrolyzed collagen, panthenol, and macadamia oil, working from the inside out to rebuild the hair fiber.

dr.THERAPY Nutrition Mask 500g provides deep nourishment and advanced hydration for dry, damaged, or chemically treated hair.

With powerful active ingredients, it restores hair health, bringing back shine, softness, and strength.

Benefits

• Deep restoration: replenishes protein mass and reconstructs hair structure

• Intensive hydration: instantly nourishes and hydrates, keeping hair soft with radiant shine

• Strengthening: increases hair resilience, reducing breakage and hair loss

• Split end reduction: smooths cuticles and reduces the appearance of split ends for a healthy, uniform look

• Flexibility recovery: restores natural movement and lightness to the hair

How to Use

1. After washing hair with dr.THERAPY Nutrition Shampoo, lightly towel-dry.

2. Apply the mask strand by strand, spreading evenly to maximize absorption of the actives.

3. Massage into the hair to ensure uniform penetration.

4. Leave on for 15–20 minutes to allow the ingredients to work deeply.

5. Rinse thoroughly and finish with a small amount of dr.THERAPY Nutrition Conditioner to seal the cuticle and enhance hydration.

Ingredients

Aqua (Water), Cetearyl Alcohol, Glycerin, Hydroxypropyl Starch Phosphate, Cocos Nucifera (Coconut) Oil, Behentrimonium Chloride, Fragrance, Cetyl Alcohol, Cetrimonium Chloride, Benzyl Alcohol, Octadecyl Di-t-Butyl-4-Hydroxyhydrocinnamate, Isopropyl Alcohol, Chlorphenesin, Disodium EDTA, Macadamia Integrifolia Seed Oil, Panthenol, Benzotriazolyl Dodecyl p-Cresol, Red Algae Extract, Polyquaternium-10, Hexyl Cinnamal, Laminaria Saccharina Extract, Sorbitol, CI 19140 (Yellow 5), Guso Algae Extract, CI 16255 (Red 40), CI 28440 (Black).

7- SOS AMPOULE 

– Deep Reconstruction with Professional Resultas at Home

dr.THERAPY Ampoule provides deep reconstruction for damaged hair with a formula rich in amino acids and precious oils.

A luxurious hair treatment with immediate results, it is ideal for post-chemical care.

Discover the excellence of hair repair with the dr.THERAPY Reconstructive Ampoule.

Specially developed to restore hair weakened by chemical treatments, heat styling, or environmental exposure, this ampoule delivers an intensive treatment that rebuilds the integrity of the hair fiber in just a few minutes, all in the comfort of your home.

With a sophisticated formula combining essential amino acids and precious oils, dr.THERAPY acts as a “cellular cement,” deeply reconstructing the hair while restoring strength, flexibility, and shine.

The result is visibly healthier, stronger, and softer hair with salon-quality results without leaving your home.

Main Benefits

• Deep and immediate hair reconstruction

• Reduces breakage, porosity, and split ends

• Intense shine with a silky touch

• Antioxidant action and protection of the hair fiber

• Restorative hydration and frizz control

• High-performance concentrated formula

Recommended For

Damaged, elastic, porous, or brittle hair, especially after coloring, straightening, or excessive heat styling.

How to Use

1. In a non-metallic container, mix 5ml of the ampoule with 25ml of warm water until a smooth white cream forms.

2. Apply to clean, damp hair (or dry hair if preferred).

3. Leave on for 6–8 minutes.

4. Rinse thoroughly and style as desired.

FGZ Tip: For best results, use weekly or as needed according to your hair’s condition.

Ingredients

Alcohol, Myristyl Alcohol, Propylene Glycol, Isopropyl Myristate, Quaternium-70, Behentrimonium Chloride, Cetyl Alcohol, Aqua (Water), Cetrimonium Chloride, Isopropyl Alcohol, Fragrance, Citric Acid, Octadecyl Di-t-Butyl-4-Hydroxyhydrocinnamate, Hexyl Cinnamal, Argan Oil, Macadamia Oil, Ojon Oil, Sunflower Oil, Benzotriazolyl Dodecyl p-Cresol, Cysteine HCL, CI 19140 (Yellow 5), Hydrolyzed Keratin, CI 16255 (Red 40), CI 28440 (Black), Polyquaternium-7, CI 17200 (Red 33), Sericin, Disodium EDTA, Hydroxypropyltrimonium Guar Chloride.